Our Blog

Just the walk down Disney’s Main Street in Magic Kingdom is known to put a smile on the grumpiest teenager’s face. Similarly, even the brave feel a bit uneasy with fear when entering the cobwebbed doorway of a dark haunted house. So what makes the “happiest place on...

It can be overwhelming trying to narrow down the many wonderful choices for your wedding venue, but it’s the most important decision of the planning process! Every other decision you will make is contingent upon this one. But don’t be intimidated. There’s a methodical...

Video interviewing has become more popular during COVID. It may be the first time you’ve had the opportunity for this, and cause some intimidation There is no travel and it is being done in the comfort of your own home, on the positive side. What to wear is one of the...

Backrub. This was the original name intended for “Google”. Now one of the most recognizable brand names in the world, the decision to rethink Backrub totally reset the tone to launch, grow and takeover under a more appropriate title. Choosing a name for a business is...

Are you under the influence? Most likely you are and guilty of a DUI- digitally under the influence. Social media “influencers” are accounts that have a growing dedicated and engaged audience of followers. Slow your scroll- with posts that organically attract high...

The concept of sharing isn’t exactly the trend these days; however, the idea of shared office space continues to claim its dominance as the future for work settings. As the initial glow of working from home continues to fade, more and more professionals are eager to...

Apparently, even after video killed the radio star, it was far from finished with its takeover. Today, video commandeers the world of content marketing and communications- and people are listening (and watching). Video bestows dimension to your messaging. Video...

Elevate the entrepreneurial spirit. This is one of the five core values that serve as the guiding principles of our parent company, align5. This blog is dedicated to the visionaries of the world. Being an entrepreneur is not just being a business owner; it is a rare...

I am not sure if you’ve heard yet, but it's a seller's market. People from all over are clamoring to get into our little Borough and who could blame them? West Chester is a great place to live and work - and they probably don’t even know half of it yet. While we wait...